A trade show staff equipped with the best customer service techniques doesn’t cut it anymore, especially in this environment where the economy and technology are changing on what feels like a daily basis. What, then, can we offer our customers that will blow them away? That will make them choose us over the competition? That [...]
|
||||
 Print This Post
Print This Post
 Tuesday,July 21st, 2009Submitted By Laura Banks – International Alliance of Avaya Users (InAAU) While I was listening to all of the sessions last year at the e4 event, I began to think about my association and our annual conference. I have been the Conference Coordinator for the last 13 years and we have held the conference the same [...] Print This Post
Monday,July 20th, 2009Social networks, distance learning, blogs, forums, presentation sharing, webinars, virtual shows, an old coffee pot… there is just a few too many digital solutions and no way, yet, to aggregate all these different sources of information. OK – coffee pot was just to see if you are listening. Given I am a ‘follow the [...] Print This Post
Thursday,July 16th, 2009At last year’s e4 Conference, we learned the fundamentals of co-creation and its application to events. That’s when the light bulb went off. The creative spark was brighter and clearer than ever before. It was then that I decided to implement co-creation as a vehicle to improve session quality. It’s obvious that improving session [...] Print This Post
Wednesday,July 15th, 2009Many conference producers (and corporations around the world) are scratching their collective heads and trying to understand what all this marketing change is about. Actually it is quite simple, and something you are doing everyday: We are moving towards a “search centric” world where buyers and sellers are connecting more and more online. We are [...] |
 |
|||
|
Copyright © 2012 e4 Blog - All Rights Reserved |
||||
